by Jim Moustakas | Jan 27, 2021 | Film Production, Marketing
When scrolling through your Instagram or Facebook feed, the first thing you’ll notice is that videos form the bulk of the content on those pages. While at it, you probably found yourself sucked into the videos. In today’s age of social media, video content...
by Jim Moustakas | Jan 27, 2021 | Film Production
Video content is a powerful marketing tool whose momentum seems to be ever on the rise. Businesses are banking on video marketing to boost their conversion rates and maximise return on investment (ROI). And consumers seem to love it all the more. Actually, more...
by Jim Moustakas | Dec 2, 2020 | Film Production
In the digital age we are living in, video marketing has grown to become the most compelling way to engage consumers. Its ability to increase conversions and average order value (AOV), coupled with the high return on investment, makes it an indispensable marketing...
by Jim Moustakas | Oct 28, 2020 | Film Production, Marketing
The quality of a brand’s products/services, coupled with how well it packages its marketing message, are two key determinants of its success. Telling authentic customer stories has become one of the most powerful marketing strategies out there. Through...
by Christopher Carter | Oct 12, 2020 | Film Production, Marketing
1. Virtual Events and Live Broadcasting The rise of ‘Virtual Events’ and ‘Live Broadcasting’ is here. According to Forbes, virtual events have been up by 1000% this year. During the initial rise of COVID-19, many event operators either cancelled or postponed their...
