by Christopher Carter | Jul 29, 2020 | Marketing, Product Photography
The product market in Australia can be incredibly competitive. No longer can you set and forget with product photography. Consumers crave online experiences – they require a sense of validation to reaffirm their commitment to an online purchase. Whether this is a...
by Leigh Diprose | Jun 17, 2019 | Product Photography
Your brand portrays a message through your product photography. If you don’t pay attention to your styling, customers will assume you have inferior quality products and services. This is why you should take extra time to explore some visual styling tips....
by Leigh Diprose | Apr 15, 2019 | Amazon Product Photography
Using video to enhance your online shopping experience As more and more companies choose to utilise an online marketplace for all of their products, it is essential to understand what trends are working to maximise sales performance. With a significant percentage of...
by Leigh Diprose | Apr 15, 2019 | Photography General
Keeping the interest of your audience in 2019 and beyond will prove to be difficult. If your marketing strategy is only to post photographs and the occasional video, you better think again. This type of content isn’t going to cut it in 2019, 2020 and the future....
by Leigh Diprose | Oct 25, 2018 | Product Photography
Why you need professional photos to sell on Amazon. Selling your products on Amazon gives you the advantage of being seen on a large scale in a trusted marketplace. However, it is an incredibly competitive platform. It can be challenging to have your products stand...
