by Leigh Diprose | Jan 31, 2019 | Film Production
More people want to view videos over all other content. Social media platforms have the highest reach. Creating compelling video content for your social media or next campaign requires planning and a solid strategy. Just like any marketing campaign, you need to model...
by Leigh Diprose | Dec 6, 2018 | Film Production, Photography General, Product Photography
Creating smart content is always key to a successful interaction with a potential or existing customer. It’s about creating content based on your intelligence with your audience, or more explicitly speaking with an individual customer. Plan, Research and Understand...
by Leigh Diprose | Dec 3, 2018 | Film Production
Why use video for marketing? It’s a question commonly asked by businesses who haven’t yet implemented a strategy for content. Customers are wanting and expecting to see video content to guide their purchasing decisions. Research suggests more than 50% want...
by Leigh Diprose | Oct 25, 2018 | Film Production
A video is the most engaging way to build your brand. Therefore it is essential to do the research and understand how to maximise its reach online. To start with you have to ask yourself the question. Are your videos engaging? Do they bring value or entertainment to...
