by Leigh Diprose | Aug 28, 2019 | Film Production
When developing any form of video to support your business marketing strategy, there are crucial elements to consider. While the use of social media platforms has pathed the way for self-made video, a far more accessible and cheaper option, it is not always the best...
by Leigh Diprose | Aug 28, 2019 | Film Production
Script planning is essential when creating a professional marketing video. Script planning ensures that your marketing video aligns with your overall marketing strategy. It ensures that critical messages in your marketing video stay on point and address your overall...
by Leigh Diprose | Aug 28, 2019 | Film Production
Traditionally businesses have looked to video solutions to try to engage customers or other business opportunities. Video is a highly effective way to promote your products, your promotions and your brand. Video is a great way to generate leads and conversions....
by Leigh Diprose | Aug 28, 2019 | Film Production
Maximising the power of a customer review. Using customer reviews in your video marketing strategy is extremely important. Already proven to be highly impactful. As a result, you should be incorporating such a solution into your video marketing. Scripted and...
by Leigh Diprose | Aug 28, 2019 | Film Production
Businesses that offer physical products for customers to purchase have a significant advantage in how they build a marketing strategy. Photography and video highlight the physicality of the product. It’s dimensions, its scale and its practical use. A lifestyle...